There is a Norwegian novelist who says “Writers must beware of their own good ideas.” You have this great idea, and then you start writing—and maybe something happens, and your voice starts taking you places. But if you start to think, I’m going away from my great idea, I have this wonderful idea! I need to get back to my idea—you stop following the consequences of the place and voice you’ve chosen. This is a mistake. You see a lot of decent books and plots that are fantastic—the writing might even be really good—but still somehow feel completely dead. I think that’s because there’s a great idea, a compelling premise, but a lack of honesty that can only come from listening closely to your writing. Those beautiful moments when you’ve just got to put the book away for a while because it’s so intense—we have a Norwegian word, smertepunkt, which literally means “point of pain”—can only come from this kind of honest listening. And Alice Munro is an absolute master of it. She dares to take the consequence of a voice, and a place, and follow them to where it takes her.
— Linn Ulmann, "Before You Can Write a Good Plot, You Need to Write a Good Place," The Atlantic, 4.23.14